The face of any business is its frontline. These employees – retail associates, customer service representatives, field technicians, and more – interact with customers directly and, as such, play a crucial role in the way the brand is perceived and business success. But training them is a challenge. they are always on the move, mostly dispersed geographically, and whatever time they have for training is limited.
This is where mobile frontline worker training comes in as a game changer. Unlocking mobile learning through smartphones and tablets can help engage learners in an organization at any time and at any place. It brings in more adoption, improved knowledge retention, and ultimately more effective and engaged frontline workers.
Traditional training methods involve a lot of lengthy classroom sessions, which, for frontline staff, are not only disturbing but also very impractical. Handling all these challenges with manifold benefits is thus the mobile training solution for frontline staff.
- More Accessibility and Flexibility: mLearning for the front line brings learning to workers at any time and place, at their preferred speed, and through their own progress and spacing when they choose to, such as during break times or other available spare moments. This flexibility gives them a chance to slot the training into their busy schedules without negatively impacting work productivity.
- Increased engagement: Videos, quizzes, gamification, and more engaging interactive content can be integrated through frontline training apps. Interactivity sparks curiosity and maintains interest on the part of the employees in the learning process.
- Improved Knowledge Retention: Most of the mobile learning programs follow a mobile-first training approach, where complex learning concepts are broken into small, easily digestible modules. Such a micro-learning approach coupled with spaced repetition techniques really boosts knowledge retention and ensures that employees actually apply the learned skills in their daily work.
Cost-effective in that mobile learning obviates the need to profusely spend funds on transportation, hiring expensive venues for training, and facilitation costs normally borne by the enterprise. Additionally, most such mobile learning platforms are affordable, especially those tailored for the frontline workforce.
Increased Performance: Mobile learning delivers easily accessible and targeted training that provides new and front-line employees with the skills and knowledge needed to improve their performance at work. It means better customer service, added sales and improved overall performance.
Effective Mobile Learning Strategies for Improved Acceptance
Despite the obvious advantages of mobile learning, it requires proper strategy formulation to work optimally. Consider the following basics for development:
- Content Generation:
Ensure that microlearning modules are short, well-targeted, and related to an objective.
Add multimedia elements in the form of videos, infographics, and even interactive quiz pieces to make users more interested.
Make sure that all the content can be easily accessed on any other device and adapt to it for free.
- Delivery Platform:
Select an MQM that has simple and easy navigation, such as NetSkill.
Select MLP that can be used offline to allow learning anywhere.
Connect the MLP to your existing LMS to easily track and report on learning progress.
- Employee Engagement:
Social learning and forum – Use forums and social peer-to-peer discussion platforms to drive and encourage collaboration and transfer of knowledge together.
- Incentivizing –
Incentives or points can be added on completion of a learning module or achievement of a learning goal to engage and motivate the employee
Personalized recommendations- recommend and track personalized employee learning plans based only on the employee’s preference or need.
For NetSkill, we understand there is a variable range of challenges in frontline staff training. We offer an end-to-end suite of mobile training solutions for frontline staff, which includes custom content creation aligned to specific training needs and industry best practices, seamless integration with one’s existing training infrastructures and LMSs, and gamification and social learning features that improve engagement and knowledge retention.
Mobile-first learning platforms for the frontline that are intuitive and easily accessible across devices
Analytics and reporting tools to track progress, measure learning outcomes against set objectives, and highlight improvement areas
Embrace Mobile Learning and Empower Your Frontline
A mobile-first approach to learning delivers easy access to potent mobile learning strategies that equip the frontline workforce. This is how mobile learning for the frontline workforce not only boosts levels of training adoption and knowledge retention but also leads to a much more connected and competent workforce, thereby truly driving customer satisfaction, soaring sales, and high-dimensional business growth.
Ready to revolutionize your corporate training for the field? Well, contact NetSkill today to discuss how our mobile learning solutions will help you achieve your training goals.
